The world of Digital Marketing is changing fast, like a new thing to stay on top of every day fast. Staying on top of trends in SEO, SEM, and Social Media is crucial for dealers to stay ahead of their competition. But, who’s responsible for staying on top of all of these fast moving trends in-house?

If your answer is “I think my Marketing Team,” or “I don’t know” then don’t fret. PCG Digital is here to help. Visit us at booth #3909W at this year’s NADA to chat about the LATEST trends, like:

Automotive’s New SEM Framework

Did you know that the Automotive Industry has been sending the wrong signals to Google? PCG Digital’s new SEM Framework is a framework for the entire industry to implement moving forward. We are re-writing the Google Playbook and want your dealership to be part of the journey!

TikTok Advertising

If you’re not organically on TikTok, you’re behind. Chances are your competition is already on TikTok! Are we asking you to dance around the dealership for social clout? No. But having an effective organic TikTok strategy is something every dealer needs in their social marketing toolbox. Take it one step ahead with PCG Digital and implement TikTok advertising into your paid social media marketing strategy. We’ll be at NADA to chat about how to get started.

On-Facebook Destination Advertising

Are you still sending your Facebook ads to your website? If you are, you’ll want to get caught up on why you should be incorporating On-Facebook Destination Advertising into your paid social media marketing strategy. With cookies disappearing and data privacy being at the forefront of digital, advertisers need to make a pivot. This includes auto dealers!

Team PCG at NADA

Are you up to date on all the current digital marketing trends? Visit the PCG Digital Team at NADA 2022 to learn more about digital marketing.

Sarah Ciociola
Sarah Ciociola
Sarah is the Paid Media Director and the Audit Coordinator. What she loves most about her job is the creativity and collaboration that goes into her work every day. When Sarah isn’t working you can find her at the beach, trying out new restaurants, spending time with her friends and family, or going to find the best iced-coffee she can get her hands on.
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