CHALLENGE
Sunnyside Chevrolet joined forces with PCG in early 2013 to increase their presence in local search results and outrank their competitors.
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SUNNYSIDE CHEVROLET
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Increase in overall traffic
85
Increase in organic traffic
59
Increase in VDP views
STRATEGY
PCG developed a geotargeted keyword strategy around their two key markets, Cleveland, and Elyria.
Monthly projects included:
- Replacing current onsite content with content unique to Sunnyside Chevrolet’s market
- Ongoing creation of original content onsite and offsite
- Constant research to identify areas of opportunity in SEO strategy, such as meta data and new child pages
RESULTS
Year-over-year, Sunnyside Chevrolet saw an increase in website traffic and VDP views, including an 85% increase in organic traffic!