The PCG Blog

Automotive Industry Insights & Articles

Latest Release

Campaign Optimization

September 6, 2024

Maximize Your Lead Potential with Meta Advertising

PCG Digital's social advertising provides information on how you can maximize lead potential with Meta advertising via Messenger and Call Ads...
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Automotive Industry Trends

Meta Conversions API Best Practices

Improve your dealership's Meta Conversions API setup and learn how to monitor performance in Events Manager...

Analytics & Reporting

Full Story Reporting Using Google Analytics

Get the most out of analytics reporting with GA4 Explore Reports. PCG Digital's SEO experts teach...

Google Products

Google Automotive Vehicle Listing Ads (VLAs) – Feed Only vs Full PMax Assets

Discover how Performance Max campaigns impact Google’s Vehicle Listing Ads and whether using additional assets alongside...

Automotive Industry Trends

August 14, 2024

A Marketer’s Guide to Meta Conversions API

Explore the critical role of Meta's Conversions API in enhancing marketing efforts in a privacy-focused digital landscape....

SEO

June 25, 2024

How Will SGE Impact SEO?

Are you concerned with how SGE will impact your SEO strategy? Learn how to enhance your SEO strategy to support SGE in search results....

Lead Generation

April 18, 2024

Drive Your Meta Advertising Strategy Using Conversational Commerce

Learn how to use conversational commerce in a meta-advertising strategy to create new opportunities for your dealership via social media. ...
Honda Civic Search on Microsoft Bing

Inventory

March 20, 2024

Driving Success with Automotive Inventory Ads: PCG Digital’s Expertise in Microsoft Advertising

Dive into the world of Automotive Inventory Ads and explore how PCG Digital leverages Microsoft Advertising to help automotive dealerships thrive....

AI

January 31, 2024

Using Meta’s AI Tools To Simplify Ad Creation

Exploring AI's growth and its transformative impact on social media marketing, including Meta's generative AI features for ad creation....
Blurry Google Ads Logo

Analytics & Reporting

January 24, 2024

Maximizing Impact & Balancing Challenges: Navigating the World of Google’s Performance Max Campaigns

Discover pros and cons of Google Performance Max campaigns. Learn about the advantages, challenges, & impact on organic traffic that PMax Campaigns can offer....
Dealership team having a meeting

Automotive Industry Trends

January 6, 2024

Five Strategies To Improve Operating Efficiency in 2024

Improve your dealership's operating efficiency with five new strategies from Brian Pasch at PCG Digital. Learn more about automotive marketing strategies....
Front grille car lineup

Campaign Optimization

January 31, 2023

Why Use Google’s Vehicle Listing Ads

Google Vehicle Listing Ads show multiple vehicles in a single ad and allow your inventory to show directly in Google search results....
Electric Vehicle Car Charger

Automotive Industry Trends

January 30, 2023

Must-Have EV Content for Car Dealers

The future of automotive is electric. What type of EV content should you have on your dealership website? Find out with PCG Digital....

Recent Insights

All Articles

Google Products

Google Automotive Vehicle Listing Ads (VLAs) – Feed Only vs Full PMax Assets

August 16, 2024

Automotive Industry Trends

A Marketer’s Guide to Meta Conversions API

August 14, 2024

SEO

How Will SGE Impact SEO?

June 25, 2024

Lead Generation

Drive Your Meta Advertising Strategy Using Conversational Commerce

April 18, 2024

Inventory

Driving Success with Automotive Inventory Ads: PCG Digital’s Expertise in Microsoft Advertising

March 20, 2024

AI

Using Meta’s AI Tools To Simplify Ad Creation

January 31, 2024

Blog additions

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