Account ManagementClient Success StoriesDigital Marketing

Did You Meet Your Sales Goals in May?

My clients did–in a pandemic. Nearly all my clients exceeded their new and used car…

Michael StewartJune 30, 2020

Content WritingSEO

The Importance of Using Hyperlinks Within Your Digital Marketing Content

If you’re not already familiar with the term, a hyperlink is a word or phrase…

Jake ErnstJune 30, 2020

COVID-19Work From HomeWork Life Balance

Four Simple Ways to Practice Self Care During Quarantine

Back in March when PCG decided to allow our team to work from home, I…

Sarah CiociolaJune 30, 2020

Google My BusinessSEO

Google My Business: Products vs Services

Google My Business is an invaluable digital asset for your business; however, in order to…

Jamie PatonJune 30, 2020

Digital MarketingDigital Marketing Strategies ConferenceDigital RetailingGlenn_Pasch

Better Customer Communication is More Relevant Now

As restrictions begin to ease and customers begin to return to visiting brick and mortar…

Glenn PaschJune 23, 2020

Digital Marketing Strategies ConferenceDigital RetailingGlenn_Pasch

What does an “Appointment Culture” Mean Today in an Automotive Dealership

For years, in the automotive industry, setting an appointment with a customer and then having…

Glenn PaschJune 9, 2020

Digital RetailingGlenn_Pasch

Engaging Customers Where and When They Want To

Speaking with a friend recently, we shared how being on lockdown from COVID-19 has been…

Glenn PaschJune 2, 2020

Display AdvertisingPaid Search

Display Advertising. What is it and should I have it?

What is Display Advertising? Digital display advertising is graphic advertising on Internet websites, apps or…

Christine GrayMay 29, 2020

InstagramSocial Media Marketing

Are You Utilizing IGTV?

Instagram TV, known as IGTV, is a great tool for businesses to engage with and…

Marissa KarahutaMay 29, 2020

Digital MarketingGoogle Core UpdateSEO

How Does The Google May 2020 Core Update Affect Me?

You know that Google has one goal, made clear in their mission statement: “To organize…

Ryan CassirerMay 29, 2020