Making sure readers are staying on your page and actually reading is crucial for anyone in content creation. Readers online have everything they could ever ask for at their fingertips,
Here at PCG one of our values as an agency is teaching. One of the ways that we teach our clients is through our monthly phone calls. The purpose behind
Having trouble getting your WordPress website crawled or indexed in search? When you log in to Google’s Search Console and request indexing are you being met with all sorts of
In 1996 Bill Gates wrote an essay and coined the phrase “content is king”. After almost 25 years, many digital marketing professionals still believe that content is still king, but
Something as basic as an email should be hard to mess up, but it happens… a lot. I often find myself having to reread an email several times in an
Like any local business with an online presence, you probably already have a full suite of SEO tools at your disposal. However, one of the most overlooked of these tools
At this year’s Digital Marketing Strategies Conference (DMSC), James Rothwell, VP of Marketing at Comcast, took the stage to explain the journey from content to audience. Content is vital to
One of the hot topics at DMSC this year was the importance of Google My Business and how it influences your Local SEO. “Google My Business is the most important
How is your website’s organic traffic performing? If you’re not taking a deep look at the organic opportunities for your website, you may be missing out on tons of customers.
