At PCG Digital we have created a specialized marketing strategy to give our clients a competitive edge when it comes to fixed ops marketing. A big part of our strategy
By now, we’ve all heard of the infamous Apple iOS14 update. This update will impact your social media advertising on Facebook and its platforms, but how? First, let’s review what
Having trouble getting your WordPress website crawled or indexed in search? When you log in to Google’s Search Console and request indexing are you being met with all sorts of
In 1996 Bill Gates wrote an essay and coined the phrase “content is king”. After almost 25 years, many digital marketing professionals still believe that content is still king, but
Something as basic as an email should be hard to mess up, but it happens… a lot. I often find myself having to reread an email several times in an
After What Seemed Like and Eternity… 2021 is finally here! Another year means another chance to move forward and find ways to improve. For content marketing writers, we should be
If you want to use UTM tags but you’ve only gotten as far as bookmarking Google’s Campaign URL Builder tool, then this blog is for you. Here’s some basic do’s and don’ts
Chances are, you probably have some content on your website that’s performing quite well… Low bounce rate Gains plenty of qualified traffic Has a great conversion rate That usually means
Are you currently seeing (not set) traffic when viewing the Behavior Report in Google Analytics? This can happen for a few different reasons. First, let’s define what the function (not
