New & Notable

A Marketer’s Guide to Meta Conversions API

This comprehensive guide dives into how digital marketing thrives in a post-cookie world by leveraging machine learning and first-party data through Meta's Conversions API, enhancing targeted advertising and preserving user privacy.


The Automotive Marketer's Guide to TikTok

This FREE resource helps dealerships build their brand on TikTok! Take a deep-dive into organic TikTok for automotive, understand the TikTok generation and stay on top of the latest trends.


Automotive Standards Council Specification 1.0

The current version (1.0) of the ASC for GA4 specification has 36 named events and over 50 parameters that are perfectly designed to accommodate the needs of automotive, RV, marine, and powersports dealers.


tHE automotive social SALES FUNNEL

We want the vehicles we are advertising to fall into the newsfeeds of consumers who are willing to explore their vehicle options, read up on new features, and take that final step of bringing it home. Enter the Automotive Social Sales Funnel for Facebook.

Auto Social Sales Funnel

The Automotive Social Sales Funnel

Employee Case Studies

What is first party data?

Social Media First Party Data Resource

The Ultimate SEO Checklist for Websites

Ultimate SEO Checklist For Websites

Automotive Marketer's Guide to Snapchat

Automotive Marketer's Guide to Snapchat