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The Key Differentiator for Dealership Success in 2021

2020 brought many new experiences for consumers regarding their shopping behaviors from everything between groceries, restaurants, and prescriptions, to anything and everything on Amazon. One shopping experience that also changed

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Glenn Pasch

Are You Helping or Confusing Your Customers?

Most consumers considering a high-priced purchase such as an automobile, will need assistance in the decision making process. With so much information available on the internet, businesses need to create

The Key Differentiator for Dealership Success in 2021

2020 brought many new experiences for consumers regarding their shopping behaviors from everything between groceries, restaurants, and prescriptions, to anything and everything on Amazon. One shopping experience that also changed

Glenn-Pasch-Blog-Selling-Change-To-Management-Two-Men-Discussing

How to Sell Change to Upper Management

Change is never easy, but businesses must evolve to stay relevant. Bob Iger, ex-CEO of Disney mentioned this in his autobiography; Ride of a Lifetime, “Now more than ever, innovate

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Are You Helping or Confusing Your Customers?

Most consumers considering a high-priced purchase such as an automobile, will need assistance in the decision making process. With so much information available on the internet, businesses need to create

The Key Differentiator for Dealership Success in 2021

2020 brought many new experiences for consumers regarding their shopping behaviors from everything between groceries, restaurants, and prescriptions, to anything and everything on Amazon. One shopping experience that also changed

Easy Facebook Business Page Optimizations

At PCG Digital, the last two years have had a huge focus on optimizing Google My BusinessListings for Automotive. We found through extensive research and testing that optimized Google My

Glenn-Pasch-Blog-Selling-Change-To-Management-Two-Men-Discussing

How to Sell Change to Upper Management

Change is never easy, but businesses must evolve to stay relevant. Bob Iger, ex-CEO of Disney mentioned this in his autobiography; Ride of a Lifetime, “Now more than ever, innovate

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Three Things Successful Leaders Never Say

Having traveled all over the globe for my business, I’ve had the privilege of meeting leaders across all kinds of industries and from any background imaginable. Separating the good leaders

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Executing PPC In A Digital World

In today’s digital world, there’s a lot of discussion out there about the importance of creating and implementing a sound PPC strategy. However, Ad platforms are complex and just because
PCG will be at NADA

PCG will be at NADA

The 2019 NADA conference will be full of opportunities to grow your business, and if you’re planning on going, you won’t want to miss out on the chance to speak
PCG will be at NADA

3 Questions to Ask Denise at #NADASHOW

A new year means the start of the most comprehensive auto conference in the world, and with it comes new advancements, strategies and marketing techniques. With changes being made to
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