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Automotive Industry Insights & Articles

AI

SEO and AI: Is it One or The Other?

Keeping up with AI trends will ensure your organic strategies have the best chance for success!...

Website

Have a Lead Problem? Fix Your Website First

Optimize your website to give your dealership the best opportunity for more leads. Learn how our...

Campaign Optimization

Tapping Into Your Spanish-Speaking Market with Google and Meta Ads

Learn how PCG effectively creates and uses Google and Meta Ads to target the Spanish-speaking market...

Lead Generation

April 18, 2024

Drive Your Meta Advertising Strategy Using Conversational Commerce

Learn how to use conversational commerce in a meta-advertising strategy to create new opportunities for your dealership via social media. ...
Honda Civic Search on Microsoft Bing

Inventory

March 20, 2024

Driving Success with Automotive Inventory Ads: PCG Digital’s Expertise in Microsoft Advertising

Dive into the world of Automotive Inventory Ads and explore how PCG Digital leverages Microsoft Advertising to help automotive dealerships thrive....

AI

January 31, 2024

Using Meta’s AI Tools To Simplify Ad Creation

Exploring AI's growth and its transformative impact on social media marketing, including Meta's generative AI features for ad creation....
Blurry Google Ads Logo

Analytics & Reporting

January 24, 2024

Maximizing Impact & Balancing Challenges: Navigating the World of Google’s Performance Max Campaigns

Discover pros and cons of Google Performance Max campaigns. Learn about the advantages, challenges, & impact on organic traffic that PMax Campaigns can offer....
Dealership team having a meeting

Automotive Industry Trends

January 6, 2024

Five Strategies To Improve Operating Efficiency in 2024

Improve your dealership's operating efficiency with five new strategies from Brian Pasch at PCG Digital. Learn more about automotive marketing strategies....
Front grille car lineup

Campaign Optimization

January 31, 2023

Why Use Google’s Vehicle Listing Ads

Google Vehicle Listing Ads show multiple vehicles in a single ad and allow your inventory to show directly in Google search results....
Electric Vehicle Car Charger

Automotive Industry Trends

January 30, 2023

Must-Have EV Content for Car Dealers

The future of automotive is electric. What type of EV content should you have on your dealership website? Find out with PCG Digital....
Tiktok App on Iphone

Automotive Industry Trends

January 30, 2023

Why Automotive Dealers Need to be on TikTok in 2023

Are you currently advertising on TikTok? If not, learn why now is the time to get your dealership on TikTok...
Google My Business logo

Commerce Strategies

June 30, 2022

Google Business Profile: Products vs Services

Services & Products are two Google Business Profile (formerly GMB) features that can help with optimization, improved CTR, & user engagement....
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Recent Insights

Campaign Optimization

April 1, 2025

Tapping Into Your Spanish-Speaking Market with Google and Meta Ads

Learn how PCG effectively creates and uses Google and Meta Ads to target the...

Content Writing

November 19, 2024

Onsite SEO Opportunities You May Be Missing

Improve your dealership's website organic search performance with optimizations. Learn about the on-site SEO...

Social Media Marketing

November 5, 2024

Reel Talk: Why You Need To Start Creating Meta Reels Ads

Creating Meta Reels Ads will benefit your dealership's marketing strategy. Learn more about short...

All Articles

Analytics & Reporting

Full Story Reporting Using Google Analytics

September 3, 2024

Google Products

Google Automotive Vehicle Listing Ads (VLAs) – Feed Only vs Full PMax Assets

August 16, 2024

Automotive Industry Trends

A Marketer’s Guide to Meta Conversions API

August 14, 2024

SEO

How Will SGE Impact SEO?

June 25, 2024

Lead Generation

Drive Your Meta Advertising Strategy Using Conversational Commerce

April 18, 2024

Inventory

Driving Success with Automotive Inventory Ads: PCG Digital’s Expertise in Microsoft Advertising

March 20, 2024

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Blog additions

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