WHAT DOES THIS MEAN FOR YOU?
PCG Digital is a digital marketing agency at the forefront of ingenuity in the automotive industry, led by creators and innovators who are on top of all the latest trends to help dealers stay ahead of the competition. LotLinx shares PCG’s passion for trailblazing and penchant for creativity, as it continues to impress with industry-leading A.I. marketing that helps dealers to sell cars smarter and more efficiently.
PCG Digital’s three-pronged approach to your digital marketing consists of Social Media Advertising, Search Engine Optimization, and Paid Search Advertising. Cutting edge strategy combined with an attentive team gives you the competitive advantage you need. Whether its creating brand awareness, increasing organic visibility of your website, or effectively spending your marketing budget to attract qualified shoppers, PCG does it all, and you get your own dedicated team of specialists working on your account to ensure consistent strategy and a personalized connection you won’t get anywhere else.
With LotLinx, you get much more than your run-of-the-mill retargeting campaigns. By analyzing billions of data points, LotLinx can target purchase-ready shoppers and put specific VINs from your inventory in front of them. Over 3,500 dealers across the nation have enjoyed success with LotLinx, and the numbers speak for themselves–retain $258/unit more on price of sold vehicles, improve vehicle turn by 6 to 10 days, and reduce overall price adjustments by 10%. It’s approved for co-op with many major OEMs, so there isn’t any justification not to manage your inventory using Lotlinx.
IT TAKES TWO
Individually, PCG and Lotlinx are formidable components to your digital marketing strategy. Together, they’re an unstoppable force. With PCG and LotLinx, you get an edge on the competition that is unmatched by anyone else. When the smartest team of marketers meets the smartest automated marketing software on the market, you become the smartest dealer on the block.
Denise Casagrande, President & COO of PCG Digital, worked her way from the ground up as a Social Media Specialist by implementing social advertising advancements and helping dealers to understand how they work in tandem with other digital services to provide a robust digital marketing strategy. Her book, Can You See Me Now?, became the first social media blueprint for the notoriously late-adapting automotive industry and educated dealers on her Auto Social Sales Funnel.
As a speaker at many national automotive and digital marketing conferences, Denise has become a force to be reckoned with in the auto industry, making her the perfect partner for the next step in your digital growth.