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The PCG Blog

Automotive Industry Insights & Articles

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Latest Release

AI

October 16, 2025

Generative Engine Optimization and How it Works With Your Existing Marketing Strategies

As AI browsers reshape search, strategies must adapt to succeed across both AI and traditional search channels. Check out PCG latest blog for our tips!...
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AI

How to Adapt Your SEO Strategy for GEO

PCG Digital blends SEO and GEO to help boost dealership visibility into 2026. Optimize for AI...

SEO

How Local Listings Boost Your Visibility in AI-Powered Search

Prioritizing local listings increase your visibility in ai-powered and traditional search! Check out our latest blog...

Website Optimization

Ready, Set, Track: Cleaning Up Website Tags for Smarter Digital Advertising

Before you launch digital advertising, your website tags must be cleaned up. Check out our latest...
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Analytics & Reporting

December 1, 2020

The Do’s and Don’ts of UTM Tags

UTM tags are a great way to glean more in depth campaign data within Google Analytics; however, it's vital that they are implemented correctly....
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Analytics & Reporting

August 31, 2020

Why Is (not set) Appearing In My Google Analytics Behavior Report?

Have you seen (not set) in your Google Analytics report lately? Learn from our SEO Director, Michele, what (not set) means for your website....
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Content Writing

June 30, 2020

The Importance of Using Hyperlinks Within Your Digital Marketing Content

Learn why hyperlinks that link back to your website are so important with our PCG Content Specialists!...
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Google Business Profile

February 27, 2020

How to Respond to Questions on Google Business Profile

Here's what you need to know about the Google Business Profile question and answer feature, including how to reply to customer questions....
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SEO

June 27, 2019

How to Unblock Robots.txt & Remove ‘noindex’ on WordPress

Can't get your WordPress website crawled or indexed in search? Might be 'noindex' or robots.txt, here's how to troubleshoot both issues. ...
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Recent Insights

Campaign Optimization

April 1, 2025

Tapping Into Your Spanish-Speaking Market with Google and Meta Ads

Learn how PCG effectively creates and uses Google and Meta Ads to target the...

Content Writing

November 19, 2024

Onsite SEO Opportunities You May Be Missing

Improve your dealership's website organic search performance with optimizations. Learn about the on-site SEO...

Social Media Marketing

November 5, 2024

Reel Talk: Why You Need To Start Creating Meta Reels Ads

Creating Meta Reels Ads will benefit your dealership's marketing strategy. Learn more about short...

All Articles

AI

Using Meta’s AI Tools To Simplify Ad Creation

January 31, 2024

Analytics & Reporting

Maximizing Impact & Balancing Challenges: Navigating the World of Google’s Performance Max Campaigns

January 24, 2024

Automotive Industry Trends

Five Strategies To Improve Operating Efficiency in 2024

January 6, 2024

Campaign Optimization

Why Use Google’s Vehicle Listing Ads

January 31, 2023

Automotive Industry Trends

Must-Have EV Content for Car Dealers

January 30, 2023

Automotive Industry Trends

Why Automotive Dealers Need to be on TikTok in 2023

January 30, 2023

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Blog additions

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