The PCG Blog

Automotive Industry Insights & Articles

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Latest Release

AI

February 2, 2026

How AI is Changing Search

AI is transforming search and how dealership sites show up. Check out our latest blog to get your site ready for AI crawlers with our guide to GEO strategies!...

AI

How to Write Content for Generative Search Engines

Check out our blog for tips to optimize your dealership's website content for generative search engines....

AI

Generative Engine Optimization and How it Works With Your Existing Marketing Strategies

As AI browsers reshape search, strategies must adapt to succeed across both AI and traditional search...

AI

How to Adapt Your SEO Strategy for GEO

PCG Digital blends SEO and GEO to help boost dealership visibility into 2026. Optimize for AI...

Social Media Marketing

November 5, 2024

Reel Talk: Why You Need To Start Creating Meta Reels Ads

Creating Meta Reels Ads will benefit your dealership's marketing strategy. Learn more about short form, mobile video content from PCG Digital!...

Brand Building

October 30, 2024

Spooktacular Fun Awaits: Using Meta Advertising to Promote Trunk or Treat Events

Strengthen community ties beyond sales by hosting events that build lasting relationships. Discover how Sisbarro Auto Group engaged locals with their annual Trunk-or-Treat through optimized social media promotion....

Campaign Optimization

September 6, 2024

Maximize Your Lead Potential with Meta Advertising

PCG Digital's social advertising provides information on how you can maximize lead potential with Meta advertising via Messenger and Call Ads...

Automotive Industry Trends

September 6, 2024

Meta Conversions API Best Practices

Improve your dealership's Meta Conversions API setup and learn how to monitor performance in Events Manager with PCG Digital social advertising team!...

Analytics & Reporting

September 3, 2024

Full Story Reporting Using Google Analytics

Get the most out of analytics reporting with GA4 Explore Reports. PCG Digital's SEO experts teach you how to build and analyze these new featured reports....
Female Car Shopper Searching for Cars on iPhone

Google Products

August 16, 2024

Google Automotive Vehicle Listing Ads (VLAs) – Feed Only vs Full PMax Assets

Discover how Performance Max campaigns impact Google’s Vehicle Listing Ads and whether using additional assets alongside inventory feeds improves ad performance and visibility...

Automotive Industry Trends

August 14, 2024

A Marketer’s Guide to Meta Conversions API

Explore the critical role of Meta's Conversions API in enhancing marketing efforts in a privacy-focused digital landscape....

SEO

June 25, 2024

How Will SGE Impact SEO?

Are you concerned with how SGE will impact your SEO strategy? Learn how to enhance your SEO strategy to support SGE in search results....

Lead Generation

April 18, 2024

Drive Your Meta Advertising Strategy Using Conversational Commerce

Learn how to use conversational commerce in a meta-advertising strategy to create new opportunities for your dealership via social media. ...

Recent Insights

All Articles

AI

SEO and AI: Is it One or The Other?

June 10, 2025

Website

Have a Lead Problem? Fix Your Website First

April 14, 2025

Campaign Optimization

Tapping Into Your Spanish-Speaking Market with Google and Meta Ads

April 1, 2025

Content Writing

Onsite SEO Opportunities You May Be Missing

November 19, 2024

Social Media Marketing

Reel Talk: Why You Need To Start Creating Meta Reels Ads

November 5, 2024

Brand Building

Spooktacular Fun Awaits: Using Meta Advertising to Promote Trunk or Treat Events

October 30, 2024

Blog additions

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