Social Service Add-On
Capture the attention of tech-savvy buyers with TikTok Advertising, showcasing your brand and connecting with a new generation through dynamic and engaging content
PCG Digital is proud to offer TikTok Advertising. Be one of the first Dealer’s to take advantage of a Paid Strategy on the world’s fastest growing social platform.
60% of in-market TikTokers are influenced by dealers with an entertaining, yet informative social presence. Focusing on creativity will propel you to connect with potential customers in a meaningful way.
Nearly 40% of Millennials and Gen Z use TikTok instead of Google for search queries, especially when looking for cars. They prefer short-form videos, making TikTok essential for engaging these younger buyers.
An omni-channel approach integrates TikTok with other platforms, ensuring consistent messaging and engaging customers across multiple sources. The more touchpoints you hit, the better your chances of connecting with potential customers.
by the numbers
TikTok significantly outperforms other video-based platforms in engagement rates, making it an extremely powerful tool for reaching audiences, and let’s not forget, those audiences are extensive
TikTok attracts a highly ambitious demographic, with over 572 million users aged 18-24. Reaching these young potential buyers could establish them as life-cycle customers for your dealership.
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TikTok Ads at a glance
Discover the advanced tools and options TikTok Advertising offers to elevate your dealership’s marketing strategy and reach a broader audience.
TikTok Automotive Inventory Ads will dynamically generate single image + video ads from your dealer clients’ product imagery that rotate every 4-6 videos.
Automatically match your ads to relevant searches based on your real-time inventory, helping you capture more conversations with more potentially qualified shoppers
Dynamically showcase your inventory as an overlay to your top performing TikTok videos
Re-engage potential buyers who have visited your website or interacted with your ads, keeping your dealership top-of-mind as they continue their car-buying journey.
Organic consulting with your PCG Digital Social Media Specialist
TikTok Pixel monitoring to ensure TikTok events stay on your website
Monthly reporting and strategy discussions on the team’s advancements
Dynamically showcase your inventory as an overlay to your top performing TikTok videos
Brand Awareness & Traffic campaign(s) execution that rotate every 14-days
A dedicated Social Specialist to keep up with all platform advancements, ensuring your strategies are current & effective.
TikTok Ads allow you to tailor messages and offers to specific locations including regions and states you’re located in.
We want to ensure you get the most out of the service so we recommend a budget of $1,500. A $600/mo is required
trusted experts
PCG Digital is a certified TikTok Advertising Partner that can help you get the most out of your TikTok ad spends. Being one of the forerunners in this space, our team is dedicated to finding you the most efficient way to reach your target audience.
Vice President of Media Planning and Account Strategy
Let’s Get Started
Ready to increase traffic and sales opportunities at your dealership? Partner with us to maximize the potential of your reach with TikTok. Our experts will craft a customized strategy tailored to your unique needs.
Monthly Management Fee
+ $600/month minimum budget
eligibility
Eligibility Contact
Please reach out to sarah.ciociola@pcgcompanies.com to learn how to ensure your dealership qualifies for TikTok Advertising with PCG Digital in the future.
Customized automotive digital marketing that creates real sales opportunities.
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