PCG DIGITAL & LIVEPERSON AUTOMOTIVE DRIVE A HIGHER CONVERSION RATE

WHAT DOES THIS MEAN FOR YOU?

PCG Digital is a digital marketing agency at the forefront of ingenuity in the automotive industry, led by creators and innovators who are on top of all the latest trends to help dealers stay ahead of the competition. LivePerson Automotive is the leading chat provider for automotive dealers across the country, and their constantly present team will help you interact with customers even when you don’t have the time to.

PCG DIGITAL

PCG Digital’s three-pronged approach to your digital marketing consists of Social Media Advertising, Search Engine Optimization, and Paid Search Advertising. Cutting edge strategy combined with an attentive team gives you the competitive advantage you need. Whether its creating brand awareness, increasing organic visibility of your website, or effectively spending your marketing budget to attract qualified shoppers, PCG does it all, and you get your own dedicated team of specialists working on your account to ensure consistent strategy and a personalized connection you won’t get anywhere else.

LIVEPERSON AUTOMOTIVE

When you team up with LivePerson Automotive, you don’t just get the best way to keep your customers engaged on your website–you get support integrated across multiple platforms. Their comprehensive package covers customer support on ad listings, your website, Apple Business Chat, Facebook, Google My Business, and more. Dealers with LivePerson enjoy a 20% increase in lead conversions, engagement increases of 40%, and a 41% improvement in work order approvals for service department messaging.

TWO IS BETTER THAN ONE

The partnership between PCG Digital and LivePerson Automotive is an exciting opportunity for dealers who want a complete digital strategy that both brings eyes to their website and gives customers an unparalleled experience once they’re on it.

MEET DENISE!

Denise Casagrande, President & COO of PCG Digital, worked her way from the ground up as a Social Media Specialist by implementing social advertising advancements and helping dealers to understand how they work in tandem with other digital services to provide a robust digital marketing strategy. Her book, Can You See Me Now?, became the first social media blueprint for the notoriously late-adapting automotive industry and educated dealers on her Auto Social Sales Funnel.

As a speaker at many national automotive and digital marketing conferences, Denise has become a force to be reckoned with in the auto industry, making her the perfect partner for the next step in your digital growth.

MEET BRANDON!

Brandon has 18+ years of digital advertising, SaaS, marketing technology and integrated media experience in the automotive industry. He started as the Regional Sales Director at LivePerson Automotive in the Fall of 2018 and is responsible for leading a team of top-level Account Executives, while managing the Channel Partnership Program with key automotive agencies and independent consultants across the country. He is a trusted advisor and expert in the automotive space.

Check out the LivePerson Automotive’s customer success story with Van Horn Automotive: