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FIXED OPERATIONS DIGITAL MARKETING SOLUTIONS FOR TOYOTA DEALERS

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WHAT DOES THIS MEAN FOR YOU?

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According to a study by Cox Automotive in September of 2018, Fixed Ops now make up 49% of your gross profit–an uptick of 4% from just a few years ago. While much of your Tier 3 advertising focuses on pushing inventory, it would be foolish not to work with an agency that understands the importance of highlighting what makes up half of your business.

At PCG Digital, we utilize Google My Business like no one else does. We understand the potential it presents, and will create and optimize separate listings for your service and parts departments in order to expand your reach to thousands of new Toyota parts and service keywords you wouldn’t have otherwise showed up for.

This includes making use of the 10 categories that GMB allows for, uploading service department photos and customer testimonials, and, most importantly, connecting Google Ads to Google My Business to provide a landing page for your ad with pertinent information and minimal loading time to maximize your ad’s performance.

To complement our custom content creation, our Social Media specialists will create custom graphics to place on ads focusing on broad audiences with detailed targeting, look-alike audiences, and even your service department’s CRM, leading to the pages we publish. We use a combination of brand awareness, traffic generation, and reach campaigns to maximize the impressions your ads generate.

PCG Digital is the only agency partner that makes sense for Toyota dealers looking to increase their bottom line.

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Special Toyota Pricing: $1,400 Per Month

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SEO

  • Create or Claim and Optimize
  • Google My Business Fixed-Ops Listing
  • Adding 10 New Categories to the Fixed-Ops GMB Listing
  • One Google Post Per Fixed-Ops Listing Every Month
  • One Custom Fixed-Ops Landing Page Per Month
  • Google Ad Campaigns To Drive Traffic to Fixed-Ops Listing
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SOCIAL

  • Custom Audiences Centric to Fixed-Ops
  • Campaigns Based On Promotions and Specials
  • UTM Tagged Ads to Track Performance
  • Social Campaigns Driving Traffic to your Google My Business Listing
  • Custom Graphics Creation
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MEET DENISE!

Denise Casagrande, President & COO of PCG Digital, worked her way from the ground up as a Social Media Specialist by implementing social advertising advancements and helping dealers to understand how they work in tandem with other digital services to provide a robust digital marketing strategy. Her book, Can You See Me Now?, became the first social media blueprint for the notoriously late-adapting automotive industry and educated dealers on her Auto Social Sales Funnel.

As a speaker at many national automotive and digital marketing conferences, Denise has become a force to be reckoned with in the auto industry and has worked closely with Toyota dealers across the country, making her the perfect partner for your next Tier 3 advertising venture.[/vc_column_text][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”]

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Check out Eric & Sarah’s case study about full digital services:

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