The annual Modern Retailing Conference is just weeks away from showtime, and the BPE could not be more thrilled for another year of hosting dealers at this stellar event.
What is unique about this year’s MRC is the different track options for dealers. Now, Dealers can choose from 5 educational workshop tracks:
- Creative
- Marketing
- Sales Process
- HR & Training
- Google Analytics 4
Chloe McGinley and I’s workshop, “Building Your TikTok Roadmap,” will give dealers a clear understanding of why they need to be present on the TikTok platform and how to get started.
Here’s a sneak peak at the agenda:

Learn More About TikTok with PCG Digital in Palm Beach, FL
Dealers can expect to walk away with actionable items, including receiving their copy of The Automotive Marketer’s Guide To TikTok, that they can implement into their strategy the day they get back into the dealership.
It’s time the Automotive Industry starts talking about Generation Z Marketing. Start the conversation with us this November in sunny Palm Beach, Florida! Purchase your tickets for MRC today.
